Here are three interesting ads from the newly updated Cutex sub-album of the 60s Ad Campaigns
album. At the bottom of the first one is written:
"Be inviting...so exciting...wear captivating lipstick colors by Cutex, approved by Oleg Cassini
, the fashion advisor to America's most glamourous women."
1962 Sondra Peterson
1963 Gretchen Harris
Although the ad below with Ali MacGraw does not mention Oleg Cassini, it's also done in the same "picture frame" style.
1962 Ali MacGraw